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Free Resources

Free Resources for eCommerce Homepage Design

Download professionally crafted templates, checklists, and guides to transform your store's homepage into a high-converting machine — no strings attached.

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Everything You Need to Optimise Your Homepage

Battle-tested resources built from analysing over 500 eCommerce homepages and A/B test results.

Homepage Wireframe Kit
Template

Homepage Wireframe Kit

📐 Figma + Sketch • 12 sections

Complete wireframe template kit covering all 12 homepage sections. Includes annotated layouts, spacing guides, and component variants for desktop, tablet, and mobile.

Homepage Audit Checklist
Checklist

47-Point Homepage Audit Checklist

📋 PDF + Notion • 47 checkpoints

Systematically score every element of your current homepage against conversion best practices. Identify quick wins and critical gaps in under 60 minutes.

Hero Section Copywriting Guide
Guide

Hero Section Copywriting Guide

📖 10 pages • PDF

A 10-page copywriting framework specifically designed for eCommerce hero sections. Includes formulas, swipe-file examples, and 25 headline templates you can adapt instantly.

Mobile Responsiveness Checker
Tool

Mobile Responsiveness Checker

🔧 Web Tool • Free forever

Instantly test any URL across all major screen breakpoints — iPhone SE through 4K desktop. Spot layout breaks, font size issues, and button sizing problems at a glance.

Social Proof Widget Templates
Template

Social Proof Widget Templates

📐 HTML/CSS • 5 variants

Five ready-to-use review section templates including star ratings, testimonial carousels, press logos, user-generated content grids, and trust badge layouts.

CTA Optimization Playbook
Guide

CTA Optimisation Playbook

📖 28 pages • PDF

Complete A/B testing frameworks for every CTA placement on your homepage. Includes hypothesis templates, statistical significance calculators, and 60+ winning button copy examples.

Featured Resource

The Complete Mobile Homepage Guide

A 60-page comprehensive guide to designing and optimising eCommerce homepages for mobile-first shoppers. With mobile now accounting for over 65% of eCommerce traffic, this is the most impactful thing you can read.

  • Mobile UX principles for eCommerce
  • Touch target sizing and spacing guidelines
  • Page speed optimisation for mobile
  • Mobile-specific A/B test results from 200+ stores
  • Platform-specific implementation checklists
The Complete Mobile Homepage Guide
Community

Learn Together, Grow Faster

Join thousands of eCommerce professionals sharing insights, asking questions, and helping each other build better homepages.

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Discord Community

Join 3,200+ members in our active Discord server. Share your homepage, get feedback, ask questions, and stay on top of the latest conversion tactics.

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GitHub Template Repo

Browse, fork, and contribute to our open-source repository of homepage section templates. Over 240 stars and growing. Pull requests welcome.

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YouTube Tutorials

Step-by-step video walkthroughs of each HomepageFrame module. From quick 5-minute tip videos to deep-dive 45-minute implementation guides.

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